Marketing

Your Book is Coming Out… Now What? – 5 Easy Things to Get You Started

Where to begin when promoting your book after it’s been published.

Designing Your Cover – Part One: Concept Part Two: The Rough Draft Part Three: Revisions, Titles and Printing

This is a three part series for self-publishers on designing an effective cover for your book.

The Seven Book Marketing Mistakes That Authors Make

Want your book to sell? Make sure you’re not making these marketing mistakes. A couple of these are more applicable to self-published authors, but some of them are applicable to all authors.

5 Questions to Ask Yourself After Hearing: We Can’t Sell Enough to Justify Publishing It

Some tips on what to do next. I’ve put this under the heading of marketing because in most part the tips relate to making your book more marketable or building your author platform.

Creating Effective Presentations for Schools

Some great tips from picture book author Tania McCartney on doing schools visits to promote your book, including how to keep your audience’s attention, taking age into account and what sort of content to include.

Five Ways Authors Can Promote Books on Facebook

Tips for using your Facebook profile/page to promote your book (in a subtle way).

Tips on Marketing Your Novel

Literary agent Natalie Fischer shares her best tips on marketing your novel, from the pre-sale phase (before you even sign a publisher) right through to the book release. Perfect for any writer at any stage of the process.

Eleven Deadly Sins of Online Promotion for Writers

Another one for writers in any stage of the process, including those who are seeking to attract an agent. 11 things you should never do when you’re promoting your writing online.

Five Ways to Fix a Boring Bio

Whether you’re published, unpublished, querying, have a Twitter or Facebook account or a blog, at some point in your writing career you will need to write an author bio (multiple times!). Think you’re boring? Or haven’t done enough yet? This post offers 5 simple and logical ways to spice up your author bio.

Author Business Cards

A literary agent, who is not generally a fan of business cards, talks about how to make a stellar business card that won’t get thrown in the trash. Some really great tips!

Mastering Your Author Headshot

Author August McLaughlin offers some helpful tips on making sure your author headshot gives the right impression and how you can get the most out of a headshot photo session. She includes an interview with headshot photographer Ken Dapper.

Grandma Mary Can’t Market Your Book

Whether you intend to self publish or go the traditional publishing route, authors need to consider marketing. This post gives 7 steps to building a marketing plan and reaching out to your readership. It even includes a nifty chart you can use.

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